Short getaways, weekend road trips, long-distance holiday journeys... The growing need for children's entertainment during travel has created a blue ocean market full of untapped potential. For toy companies, the challenge lies in packing endless fun into limited space, and combining play with developmental value in short moments. This article focuses on three core categories—construction & sensory toys, interactive travel games, and creative craft kits—highlighting best-selling travel-friendly products. We break down the innovations in portability, functionality, and scenario adaptability, aiming to offer new insights for product development and marketing.

Global demand for infant and child products continues to rise, with baby strollers as an essential category, maintaining a high compound annual growth rate. As a major industrial cluster for baby strollers in China, Hanchuan has a complete supply chain system and mature manufacturing expertise. To facilitate precise connections between Hanchuan stroller enterprises and global buyers, the "the 37th CTJPA Global Business Matching - Hanchuan Special", organized by the China Toy & Juvenile Products Association (CTJPA), was successfully held on June 19th.

In the key categories of baby products, playpens and high chairs recorded year-on-year sales increases of 10.1% and 2.0% respectively. Data shows that in subcategories such as child safety seats, baby bottles, and high chairs, sales of high-end products have increased year-on-year.

As the scorching summer sun drives families worldwide to beaches and pools, the toy market enters its peak consumption season. Innovative products in overseas markets are sparking a new wave of consumer frenzy through social media. From eco-friendly reusable water balloons to collaboration inflatables, from multi-functional water blasters to immersive beach creative sets, this article highlights 17 popular overseas summer beach toys recommended by toyinsider, including Water Play, Beach Creativity, and Outdoor Games. These products not only showcase the latest trends in this summer's toy offerings, but also provide new insights for product development and marketing strategies in the toy industry.

China's plush and soft toy suppliers are no longer just manufacturers — they are design-driven, trend-savvy, and globally competitive partners with robust international supply chain capabilities. These companies combine creative design, efficient production, and proven export experience to meet the fast-evolving demands of global markets.

When the global vision of the China Toy and Juvenile Products Association (CTJPA) meets the manufacturing strength of Pingxiang—China’s stroller capital—a world of new business opportunities unfolds. On May 28, 2025, the 36th CTJPA Global Business Matching - Pingxiang officially kicked off.

Recently, The Toy Association™, in collaboration with Clamour, unveiled the "2025 Spring/Summer Influencer’s Choice Toy List". The 24 selected products were meticulously evaluated by hundreds of top influencers, each with over 1 million monthly views and 500,000 followers. This highly valuable list not only highlights the urgent demand among families for diverse play experiences but also serves as a global benchmark for toy consumption trends—offering invaluable insights for product development and marketing strategies.

As consumer demands evolve and parenting concepts iterate, toy products continue to innovate. In 2025, the infant toy market welcomes a new wave of innovation, spanning sensory training to social enlightenment, and role-playing to cognitive development. Global toy brands are competing for user mindshare through differentiated designs. This article analyzes 15 new infant toys recommended by ToyInsider across four core categories, offering fresh perspectives for product R&D.

Influenced by upgrading consumer demands and new parenting approaches, retail sales of children's strollers in 2024 reached 16.98 billion yuan (2.36 billion USD), a 17.5% year-on-year increase, according to the 2025 China Toy and Juvenile Products Industry Report by the China Toy and Juvenile Products Association.

In recent years, the mental health challenges faced by children and adolescents have become increasingly prominent, drawing widespread societal attention. In response, the toy industry has swiftly recognized this trend and is accelerating its transformation from traditional "entertainment tools" to becoming "emotional companions" for children. Among these innovations, MESH toys have garnered significant attention and are rapidly emerging.